Its no secret that I extremely dislike arbitrage sites and splogs, I’ve stated it hundreds of times here. Splogs and arbitrage sites are the bane to any search marketers existence and as purely a consumer, they crap up my internet, so when I see SEOBook reporting that Google and Yahoo are cracking down on arbitrage sites, its makes me happy.
The one thing I do not like about this story though, is the misuse of terminology.
Aaron Wall states
Google and Yahoo want a direct relationship with publishers and merchants. They hate virtually any type of affiliate that is not a highbrow relationship.
This statement is not entirely true. While Goog and Yahoo want to eliminate arbitrage “affiliate” sites, i do not believe they have anything against your typical affiliate relationship. If they did, they’d really lose a nice chunk of revenue because there are whole industries that only affiliates use PPC (ie “Web Hosting”).
Its a minor detail but I don’t like people making a blanket statement like that, especially with a high visibility blog like Aaron’s, which happens to be one of my favorite industry blogs.